VAPE SHOP PROMOTIONAL AD CAMPAIGN // Launched March 2018
PinkVape Promo Advertising
Pink Vape was an online vape shop at pinkvape.com offering premium e-liquids at low prices, with more than 400 flavours from popular brands like Naked 100, Candy King, Vapetasia, Beard, and Juice Roll Upz. InterVolt Development designed three complementary promotional ads for the brand: a print-style giveaway piece and two lifestyle ads in different formats, all driving traffic to its online store.
The Challenge
While Pink Vape was overhauling its website, it needed eye-catching promotional graphics to keep customers engaged and drive traffic to the store. The ads had to stand out in a crowded market, highlight popular product lines, reinforce the Pink Vape brand at a glance, and work across different placements and sizes.
Solution & Strategy
We designed three complementary ads built around Pink Vape’s signature pink branding and dropper-bottle logo. The first is a bold, print-style giveaway ad with flowing pink waves, featured product bottles, and a big “Win Free Vape for a Year” headline listing top brands. The second and third are moody lifestyle ads with a dark backdrop and soft pink vapour, created in two formats for different placements. One uses a clean white bar promoting “Premium Liquids at Low Prices” and over 400 flavours. The other uses a sleek black bar highlighting “Premium Liquids. Industry Lowest Prices.” Both end with a clear “Shop Online Now” link.
