ICEBERG ENERGY PRESENTATION FOLDER // Launched June 2019
Carlisle Energy Solutions Folder Design
Carlisle Energy Solutions provides state-of-the-art energy reduction solutions for cold storage facilities and refrigerated warehouses. Established in 2009, the company helps produce, meat, seafood, and dairy businesses lower their energy costs with high-efficiency EC motors and Frigitek motor controllers. It also handles the utility paperwork so clients get the maximum rebate. InterVolt Development designed a printable presentation folder in Photoshop that shows what makes Carlisle a top choice in the industry.
The Challenge
Carlisle was heading to a conference and needed a professional folder to hold its company papers and hand to potential clients. The folder had to stand out among other vendors and explain how Carlisle saves clients money. It also had to tie back to the cold, icy look of the company’s website and business cards.
Solution & Strategy
We built the folder in Photoshop around a striking iceberg split at the waterline: a small peak above the surface and a much larger mass below. The image suggests the hidden energy savings most facilities never see. The front cover features the Carlisle Energy Solutions logo, product photos of the EC motor and Frigitek controller, and a short company introduction. The back cover asks “How do we save you money and get your utility company to pay for it?” and walks readers through Carlisle’s no-cost analysis process step by step. The inside pocket flap carries the company’s vision statement, and a contact bar with the website, phone, and email runs along the bottom of both covers.
